What We Do.
In a world filled with plastic and non-degradable packaging, our goal at Croft is to eliminate the waste which is affecting our ecosystem so drastically by offering products which are unpackaged.
The concept is Zero-Waste, which means we advocate for no trash to be sent to landfills or incinerators, to do this we have designed and created a store where the products are naked (without packaging) so you as the consumer can purchase as much or as little as you like.
Aside from promoting zero-waste all our products are plant-based, meaning all our food and non-food items contain no animal products or animal by-products, this way there are no animals harmed or exploited. We’re encouraging conscious consumption, every action we take has a consequence, whether that’s the unnecessary plastic waste which will never go away or the needless affliction of animals. It’s more than just a philosophy, it’s a way of life.